ON DEMAND: Once targeted at athletes, active nutrition products with benefits like energy, focus, hydration, and protein are now winning over everyday consumers seeking support for their busy lifestyles.

ON DEMAND: Whether you’re reformulating a classic or developing a new product line, this webinar offers real-world examples, technical guidance, and expert perspectives to help you meet evolving consumer demands for healthier, flavor-forward foods.

ON DEMAND: In this session, Innova Market Insights will explore five standout trends from its Top Ten Trends of 2026 report, with each trend followed by a short conclusions slide outlining its impact on food and beverage innovation.