Global Market Research Company Euromonitor International launched the new Ethical Labels database, responding to the growing movement towards sustainability, social responsibility and transparency on labels.

Diversified confectionery and foods leader Mars Incorporated, McLean, Va., outlined some of its recent health and wellness goals and activities, in conjunction with the company’s fourth annual “Principles in Action” summary report.

The research suggests a change might be required more often than once every 20 years.

Consumers want information they can use to make healthful choices.

Sustainability had no meaningful impact on food choice, across all product categories.

Seven separate rules will be designed to shift the national food safety net from a system geared to respond to illness outbreaks to one designed to prevent them.

Nevertheless, it is unclear exactly when any label changes would take effect.

The proposed label will include information on where the animals were born, raised and slaughtered.

Study participants were particularly supportive of labeling for products in which nanotechnology had been added to the food, itself.

While all of Reed’s products are currently non-GMO, the label changes will progressively appear over the course of the next year on Reed’s Ginger Brew, Virgil’s Root Beer and Reed’s Culture Club Kombucha.