T. Hasegawa reveals top trends, tastes in desserts, confections
November 18, 2022
As a global Top 10 food and beverage flavor expert, T. Hasegawa stays ahead of emerging trends, to help analyze the latest in what consumers are looking for in packaged foods, beverages and foodservice.
In 2014, global retail value sales of confectionery reached an all-time high of US$198 billion according to Euromonitor International’s newly published data, an increase of nearly $4 billion over 2013.
Although new product introductions in confections and snacks generally wait until the Sweets & Snacks Expo in May, this year has already seen several high-profile launches and announcements. Just Born Inc. is taking a heated approach to sweets with an even hotter version of its Hot Tamales.
An ancient healing tea is one of the latest beverage launches in the U.S. marketplace. Numi Organic Tea is adding a line of Pu-erh teas with such flavors as coconut, cardamom, basil mint, jasmine and ginger.