Global flavors, simplicity rank highest in report from Curious Plot
August 23, 2023
A majority of trendsetting food consumers are most interested in discovering recipes that can be prepped in less than 30 minutes. And it’s not just quick and easy meals they crave. Global flavors are driving the next food trends. These are among the findings in the “Consumer Curiosity Report,” a national survey of more than 700 food-forward consumers to gauge curiosity on culinary, nutrition and sustainability topics.
Combined worldwide spending on independently created content, items purchased via peer-to-peer commerce, and ridesharing services will grow to a total of $294 billion by 2026
January 11, 2023
A staggering 48% of all households surveyed reported engaging in at least one source of tech-enabled income generation in 2022, led by content creation, peer-to-peer commerce, and rideshare driving. This trend is driven by Gen Z- and Millennial-led households, where 60% of respondents said they derived such income in the last year.
Brands need to be flexible in action and open in spirit to connect with consumers, while also taking full advantage of rapidly emerging technological opportunities
December 26, 2022
Over the last year, cost and value for money have become more important to more than half of food and beverage consumers worldwide. Today’s shoppers are increasingly exploring money-saving strategies, such as choosing lower cost items and cooking from scratch.
IRI report explores private brand recovery amid inflation and economic uncertainty
December 7, 2022
“While consumers have historically navigated to store brand products to save money during challenging economic times, we’re seeing that only modest gains have been made in private brand’s share of the consumer wallet this year,” said Mary Ellen Lynch, principal, center store solutions, IRI.
Whole Foods Market offers a look at ingredients, products and trends set to make an impact in the coming year
October 26, 2022
Whole Foods Market’s Trends Council unveiled their top 10 anticipated food trends for 2023 in the retailer’s eighth-annual Trends predictions. Yaupon-infused beverages, produce packed pastas, repurposed pulp and climate-conscious callouts are among the food trends expected to rise in popularity in the next year.
Mintel research shows that the most common consumer response to dealing with inflation is cutting back on nonessential purchases, followed by dining out less often
October 19, 2022
In addition to the future of the economy, inflation is top of mind across the population. Nine in 10 consumers (94%) say they are currently worried about inflation, and 67% believe the majority of Americans share in these concerns, while a third (34%) believe it’s other Americans – rather than themselves – who are financially struggling right now.
New shopper trends and behavioral analytics are based on real-time insight surveys from September 2022
September 21, 2022
In a fall from last month, 46% of shoppers are feeling uncomfortable with their finances while 64% still report looking for sales, deals or coupons. Fifty-four percent
are cutting back on non-essentials and 63% are cutting back on areas besides groceries, such as clothing and entertainment. Customers are still making changes to avoid price increases.
New study highlights need for US grocers to improve online experiences, and growth opportunity for quick delivery brands
December 22, 2021
One of the main drivers for increasing online grocery shopping is personal safety; 35% of respondents cited safety as a key reason for choosing online over brick-and-mortar stores. However, convenience still dwarfs other drivers, with almost two thirds (59%) reporting this as the reason for choosing to shop online.