Items Tagged with 'shopping behavior'

A new survey from the International Food Information Council found that consumers are actively engaging with nutrition information and prefer front-of-package labels that provide a balanced view of food and beverage products. The findings come as policymakers continue evaluating front-of-package labeling approaches and suggest shoppers want information about both nutrients to limit and nutrients to encourage when making purchasing decisions.

Whole Foods Market plans to expand its smaller-format Daily Shop concept into Boston, Chicago and Philadelphia over the next two years. The streamlined stores are designed to offer curated assortments, grab-and-go options and faster shopping experiences tailored to dense urban neighborhoods.

Only 37% of consumers prioritize taste when shopping online, while health goals and nutrition rank higher. The report also highlights growing comfort with data sharing and notable differences between retirees and non-retirees.

New research from Kroger Precision Marketing finds that while shoppers say they’re open to innovation, most stick to familiar habits. Flavor updates, strong in-store visibility and meaningful discounts play an outsized role in convincing consumers to try something new.

The latest outlook points to flat volumes and cautious shoppers, yet adaptability continues to shape eating patterns and innovation. From bold flavors to store brand gains, brands that balance value and differentiation are positioned to win in 2026.

PLMA’s North American show made one thing clear: it’s never been easier to launch a “good enough” product. As private label and fast followers close the gap, branded players face new pressures—and new opportunities—heading into 2026.

Whole Foods Market’s 2026 trends point to a year defined by fiber-forward innovation, fine-dining-inspired frozen meals, elevated instant foods and a renewed appreciation for heritage ingredients.

Nestlé USA’s 2026 Food & Beverage Trends forecast the next wave of flavor mashups, tactile indulgence and global coffee exploration. As consumers chase novelty and multisensory experiences, brands are reimagining everything from frozen entrees to RTD beverages.

US sales of certified organic products accelerated in 2024 with an annual growth rate of 5.2%, more than double that of the overall marketplace which grew at 2.5% in the same period. Dollar sales for organic also reached a new high of $71.6 billon in 2024, according to the 2025 Organic Market Report.

Momentum is strongest in the natural channel, where protein, gut health, hydration, functional ingredients, and kid-focused “clean” launches are leading categories. Early reads from Expo West 2025 and SPINS market data confirm that brands aligning to these need states are gaining traction.