SK Foods announced the appointment of sales and marketing executive Tony Manuel as the company's vice president of international sales, a newly created position for the California-based tomato processor.

In this new position, Manuel will oversee all aspects of the company's international sales and marketing activities. These responsibilities will include, but are not limited to, new business development, providing SK Foods brand support, enhancing customer relationships and implementing international trade strategies.

Manuel brings more than 30 years of experience in the food and beverage industry to the company. His background in the tomato industry includes industrial, retail and foodservice technical experience with significant expertise in the export market. He joins SK Foods from The Morningstar Packing Company and has also held positions with Hunt Wesson and Seagram.