Vital Living Inc. has named Dr. Yadu Moharir director of Quality Control for all of the company's product lines.

In the new position, Moharir will be responsible for establishing quality standards for Vital Living's growing line of products, currently including Greensfirst, Dream Protein and Complete Essentials. Moharir will be based in Phoenix and will report to Stuart Benson, chief executive officer of Vital Living.

With more than 25 years of industry experience, Moharir brings critical expertise in the creation and analysis of unique scientific products. Since November 2001, Moharir has been president of Nutritional Consultants Unlimited. Prior to that, he was vice president of Scientific Affairs for Olympian Labs. From 1997-1999, Moharir served as director of Research and Development at Nature's Way. He was also a teaching faculty member at the McMaster Medical College in Canada.

Commenting on the appointment, Benson said, "Moharir brings to Vital Living a strong track record in the analysis and evaluation of nutritional products and supplements. His expertise as an analytical chemist and experience in conducting clinical trials on finished formulations adds tremendous value to our company."

Since 1995, Moharir has developed more than 20 analytical methods for herbal products and vitamin supplements. He is also a published author with 17 publications attributed to his name, including various trade articles, and three manuscripts under preparation. Moharir received a Ph.D. in Chemistry in 1975 from Nagpur University, India, and has done extensive research in natural products and analytical chemistry in U.S. and Canada.

"We are pleased Moharir has agreed to join Vital Living as director of Quality Control. His long history of accomplishments and influence in the scientific field will be a key asset. We look forward to his valuable contributions as we continue to grow our company," concluded Benson.