"Chicago has welcomed our annual EXPO since its inception 15 years ago so it is no surprise that city officials, along with leadership at McCormick Place, have gone above and beyond and together we decided on a mutually acceptable alternative," commented NCA president Larry Graham. "Due to the comprehensive security and logistics requirements surrounding the G8 Summit, shifting the dates made the best business sense for our industry.” Graham added that despite the change in dates, the 2012 EXPO will still be held in the popular West building and will retain the Tuesday-Thursday date pattern customers have asked for year after year. In addition, the EXPO will again overlap with the NRA Show happening May 5-8th which also altered its dates due to the G8 Summit.
"We recognize a huge value to our industry in keeping the event anchored in Chicago and worked hard to secure dates that would not interfere with other industry events both domestic and internationally," said Tim Quinn, vice president trade development at Mars Chocolate North America and chairman of the SWEETS & SNACKS EXPO® committee. "The EXPO committee along with the NCA executive board believes these new dates will positively benefit the majority of our members and customers."
More than 14,000 industry professionals from nearly 70 countries visit the SWEETS & SNACKS EXPO® each year. The EXPO, occupying more than 140,000 net square feet and hosting more than 550 exhibiting companies, is billed as the largest confectionery, cookie and snack event in the Americas.
For more information, visit http://www.sweetsandsnacks.com.
From the August 10, 2011,Prepared Foods' Daily News.