Prepared Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Prepared Foods logo
  • TRENDS
    • Prepared Foods The Year Ahead
    • Innovation Month
    • *Sustainability*
  • PRODUCTS
    • Bakery
    • Beverages
    • Breakfast, Cereals & Bars
    • Candy
    • Cannabis
    • Dairy
    • Meals & Sides
    • Meat, Poultry & Seafood
    • Sauces & Marinades
    • Snacks & Appetizers
    • Soups
  • INGREDIENTS
    • Antioxidants & Nutritionals
    • Colorings
    • Dietary Fiber
    • Emulsifiers, Fat & Oils
    • Flavors, Seasonings, Spices
    • Flours, Grains, & Pasta
    • Fruits, Vegetables and Nuts
    • Gums & Starches
    • Phosphates & Acidulants
    • *Proteins*
    • Sweeteners
  • FORMULATION
    • Allergens & Intolerance
    • Authentic & Ethnic
    • Cost Reduction
    • Fat Reduction
    • Gluten Free
    • *Immunity*
    • *Natural / Organic*
    • *Plant Based & Vegetarian*
    • R&D Lab Tech / QA-QC / Food Safety
    • Shelf Stability
    • *Sugar Reduction*
  • BETTER FOR YOU
    • Functional New Products
    • Functional Ingredients
    • Functional Benefits
  • FOOD MASTER
  • MEDIA
    • Podcasts
    • Videos
    • Infographics
    • First Person Q&A
    • Favorite Products Poll
    • Play With Your Food Game
    • Webinars
  • STORE
  • EVENTS
    • Spirit of Innovation Awards
    • Industry Events
  • EMAG
    • eMagazine
    • Archive Issues
    • Advertise
  • SIGN UP!
Colorings

Natural Color From Field to Fork

The Diana Colour’Impact line includes a full palette of all natural colors, including red, yellow and orange.

May 15, 2013
It has become a global trend. Food and beverage manufacturers are reformulating; eliminating artificial colors; and replacing them with natural alternatives. 
 
Diana, Food Division has responded and developed natural coloring solutions for various applications, including beverages, dairy products, confections, cereals and even prepared, cooked meats. Diana offers replacement solutions for artificial colors and carmine.
 
The Diana Colour’Impact  line combines Diana’s expertise in tailor-made, formulated solutions and the company’s control of supply chain through agronomy, sourcing and production management. Diana, Food Division is known for upstream integration in some key color sources (including variety selection at the plant-seed level), involving varieties such as beetroot, purple carrot, blackcurrant, orange carrot, pumpkin and yellow carrots.
 
Officials say the Diana Colour’Impact line covers a full color palette, including red, yellow and orange, which represents most of the market demand.
 
Diana achieves its red color with pigments from red fruits, like grape, blackcurrant and elderberry; as well as vegetables, such as purple carrot, red cabbage and red radish. Anthocyanin pigments provide red-to-purple shades in an acidic environment (juice, nectars). However, in higher-pH values associated with dairy products (pH 5-6.5), the pigment is affected and moves to a shade of purple-blue. Betanin, the pigment naturally found in beetroot, also is gaining popularity and can be used in dairy products (near neutral in pH) and even more acidic products.
 
For yellow-orange shades, Diana Colour’Impact includes a range of solutions made of carotenoids from pumpkin, bell peppers, yellow and orange carrots, and other sources. Most carotenoids resist heat and the standard range of pH encountered in foods and beverages. Diana also sources natural colors from annatto, and these colors are widely used in processed cheese; while color from turmeric is commonly used in snack products.
 
For more information: 
Diana, Food Division
Mylène Esnault • mesnault@diana-food.com 
www.diana-colourimpact.com
KEYWORDS: artificial color color food coloring natural

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Women in beverge isle

    Ingredient Demonization May Not Drive Consumer Behavior

    While tracking cultural conversations around demonized...
    2025 Food and Beverage Trends
    By: Prepared Foods Editorial Staff
  • Bubs Candy Packages

    Sweden’s Viral Candy Brand BUBS Lands in US Retail Nationwide

    TikTok videos of BUB's unique chewy-meets-marshmallow...
    Product of the Day
    By: Prepared Foods Editorial Staff
  • Innovation Month Logo Orange

    Introducing Innovation Month: A Deep Dive into the Future of Food & Beverage

    The next wave of food innovation is here. Dive into the...
    Breaking News
    By: Prepared Foods Editorial Staff
Manage My Account
  • eMagazine Subscription
  • Newsletters
  • Manage My Preferences
  • Online Registration
  • Subscription Customer Service

More Videos

Popular Stories

Circana Pacesetters 2026

Circana Highlights 2025 CPG Pacesetters

General Mills US250 Packages

General Mills Launches 79 Limited-Edition Summer Products

Bushs Baked Beans LTO Flavors

Bush’s Beans Debuts Summer-Inspired Flavors

PF Webinar sponsored by FoodChain: Signals to Shelf: Turning Consumer Insight into Executable Innovation

Events

June 18, 2025

Master the Art of Plant-Based Dairy

ON DEMAND: Whether you're in R&D, formulation, or innovation, this session will provide enzyme-driven insights to improve your plant-based dairy portfolio.

June 25, 2025

Market in Motion: Active Nutrition

ON DEMAND: Once targeted at athletes, active nutrition products with benefits like energy, focus, hydration, and protein are now winning over everyday consumers seeking support for their busy lifestyles.

View All Submit An Event

Products

Recent Advances in Ready-to-Eat Food Technology

Recent Advances in Ready-to-Eat Food Technology

See More Products

CHECK OUT OUR NEW POWER TRENDS

Immunity Logo
Natural & Organic Logo
Plant Based Logo
Protein Logo
Sugar Reduction Logo Sustainability Logo

Related Articles

  • Natural Color from Carrots

    See More
  • Applegate_DoGood_780.jpg

    Applegate Evolves its Farm-to-Fork Commitment Toward Fundamental Sustainability

    See More
  • NPC Virtual Logo

    Discussing Farm to Fork & Regenerative Agriculture

    See More

Related Products

See More Products
  • New Food Product Development: From Concept to Marketplace, Third Edition

  • Optimizing Social Media from a B2B Perspective

  • gin 2.jpg

    Lessons from Gin: Business the Four Pillars Way

See More Products
×

Unlock the Future of Food and Beverage Innovation

Are you a leader in research & development? Stay ahead of the curve with Prepared Foods, the premier source of information and insights for today's trend leaders and taste-makers in food and beverage manufacturing.

JOIN TODAY
  • Resources
    • Advertise
    • Contact Us
    • Food Master
    • Store
    • Join
  • Sign Up Today
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • Services
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • Stay Connected
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing