Crystal Geyser Sparkling Water
Peach and Pineapple-Mango make up the new flavors for the sparkling water line
"We are excited to offer these new choices to consumers. The sparkling water category is growing rapidly as consumers seek healthier alternatives that have the sparkle and flavor of soda without the sugar, sweeteners, or other artificial ingredients. We expect the new flavors to attract new customers and boost sales for the brand," said Judy Yee, Executive Vice President of Marketing and Strategy.
In addition to releasing the new flavors, Crystal Geyser has updated packaging with a new clear label designed to highlight the flavor appeal and the nutritional benefits of the beverages. The new labels feature color bands and floating fruits that offer visual cues for the flavors.