Sam Zarou, CEO of Affinity Beverages LLC, commented, “Our flagship product – Regatta Ginger Beer -- is a multi-year winner of SIP Awards’ highest recognition and widely recognized as the industry standard. We are thrilled to build on our expertise and expand our presence in the explosive craft mixer space where variety and craftsmanship are paramount.” 

With just five calories per serving, DRY Zero Sugar Ruby Citrus soda does not contain aspartame, artificial sweeteners, added colors, sodium, caffeine or gluten and is USDA Organic and Non-GMO Project verified. The flavor is tart and grapefruit-forward, with a lightly sweet finish of bright citrus.

The 16-ounce cans are available in five flavor varieties, including Black Raspberry, Blue Raspberry, Triple Citrus, Strawberry Citrus and Orange Passionfruit.

Petal was started by South African born and Chicago bred female entrepreneur Candice Crane. Crane says she remembers sipping rose petal tea every afternoon with her grandmother.

According to the company, the line is made from sustainably farmed Welch’s juice and natural energy from organic coffee extract.

PRESS offers an option to lower-alcohol beverages like beer and wine, and appeals to health-conscious consumers with reduced carb and calorie counts.

Designed for refreshment and health, the lightly flavored carbonated beverages come in a variety of flavors and are packed with phytonutrients and terpenes for anytime enjoyment. With no sugar or artificial flavors or colors, Hemp Rain® drinks are vegan, gluten-free, eco-friendly and packed with sustainable ingredients. A portion of all proceeds from product sales will be dedicated to hemp education and initiatives.

Health and wellness was one of the top trends driving new product innovation in 2017. 2018 won't be drastically different. Instead, these movements will become more mature and specialized—and inspire beverages that are hyper-personalized to give consumers a range of options.

Proudly sourced and bottled in California, the product speaks to the company’s future and legacy of purity, quality and family traditions.