How can retail shelf sales, merchandising and purchase data influence future food and beverage new product development? Prepared Foods Editor in Chief Bob Garrison examines the new products landscape in a discussion with Barbara Connors, Vice President of Commercial Insights at 84.51˚, Cincinnati.

In this exclusive podcast, Garrison and Connors discuss the past several years of overall new product introductions and the impact of e-Commerce. Connors also shares examples of how 84.51˚ officials use insight data to help guide new product development.

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