New IRI research finds that in 2020 the CPG industry grew 10.3%, with smaller manufacturers collectively capturing nearly one-third of that growth
January 28, 2021
New research from IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, found that small and extra-small CPG manufacturers’ and retailers’ own brands gained US market share over larger players during 2020. Of the CPG industry’s $933 billion of total US sales in measured channels in 2020, large manufacturers collectively lost 1.3 share points, or $12.1 billion in sales, to smaller players due to channel shifts, supply constraints and category shifts.
The addition of a direct-to-consumer site compliments the company’s retail presence in more than 26,000 retail outlets
August 31, 2020
Featuring unparalleled access to a vast portfolio of signature plant-based meats, including all-new bulk packs, mixed product bundles, limited-time offers, trial packs and more, the direct-to-consumer site is a new and convenient way to experience Beyond Meat.
Annual BCG/IRI study highlights role of acquisition, innovation, surgical pricing, ecommerce, and consumer-trend fulfillment
May 6, 2020
The US consumer packaged goods industry increased by 2.2% in 2019, outpacing 2018 growth of 2.0%, according to the eighth annual Boston Consulting Group (BCG)/IRI CPG study released at the end of March. The growth was driven exclusively by pricing adjustments in the face of declining average volumes across measured channels. Despite the volume drop, top growth leaders saw their volumes increase over 2018.
In the world of eCommerce, there is never a pause from innovation and the unexpected. Moving into 2020, there are three trends, among many, dramatically impacting the future of food and beverage brands and their path to market.
The board includes industry veterans, Errol Schweizer, Alan Gever, Cydney Whitmoyer, and James Harford
December 20, 2019
As Seventh Generation’s first eCommerce channel director, McGinn pioneered the company’s innovative eComm strategy and created a thriving multimillion-dollar partnership with Amazon and other key online retailers.
Amazon will account for almost half of US ecommerce sales in 2022, but Walmart will continue to find success with unrivaled in-store services
November 6, 2019
Packaged Facts made the prediction in the brand new report, Amazon Strategies and the Amazon Shopper, 2nd Edition, which analyzes the e-commerce giant’s activities in grocery, pet products, and financial services.
Cygnus’ mission is to help more frozen food companies capture e-commerce opportunities
October 22, 2019
Cygnus’ mission is to help more frozen food companies capture e-commerce opportunities by offering a national one to two-day ground shipping network, allowing the company to serve as a true strategic fulfillment partner
Foodservice manufacturers have two primary sales channels to reach operator customers. The first, e-commerce, is the emerging channel and the second, the distributor sales representative (DSR), is the more traditional. Both channels present unique challenges and opportunities.