Products labeled both "wild harvested" and "organic" may seem contradictory, but USDA rules allow uncultivated crops to earn certification under strict harvesting and land-management requirements. From organic allulose and maple syrup to Amazonian superfruits and wild botanicals, brands are finding new ways to bring certified organic ingredients to market.
Beverage makers appeal to consumers with products that contain vitamins and minerals, protein (plant or dairy), botanicals, tea, tea extracts, probiotics, prebiotics, and fiber
Today’s consumers are rarely satisfied with just a thirst-quenching drink when they crave a beverage. They’re seeking healthful extras that target everything from immunity to mood issues, from energy to meal replacement. And of course, they want plenty of flavor with few calories.
New blends contain ingredients such as superfruit acerola juice, sea salt, turmeric, cayenne, hibiscus, ginger juice and tart cherry
February 23, 2021
WTRMLN WTR’s new functional blends are made with watermelon juice, which is a source of naturally superior hydration, and new functional ingredients, such as superfruit acerola juice, sea salt, turmeric, cayenne, hibiscus, ginger juice and tart cherry.