Another cultural shift is the high priority placed by many adult consumers on making sure that the foods they -- and their kids -- eat pass nutritional muster.

Not only do organic foods have a reputation for being "healthier," but a new study shows people think they are also better tasting and of greater value than their non-organic counterparts.

Less than half (46%) of those surveyed recognize that canned foods count toward the government's recommended dietary guidelines.

A new study commissioned by Avocados from Mexico revealed that one third of Californians already enjoy avocados for breakfast and an additional 53% would like to try avocados for breakfast