Old Orchard Brands Launches Frozen Drink Mixers
Made with or without alcohol, blend-and-serve mixers are available in three varieties
Old Orchard Frozen Mixers debut at Walmart and other fine retailers nationwide this month, available in the frozen juice aisle. All three flavors are made with real fruit juice, adding bold flavors to each mix. Each container makes up to six, eight-ounce servings. Blend it with your favorite rum or just water creating a refreshing drink the whole family can enjoy.
"There is nothing more refreshing than sipping a perfectly blended frozen beverage while taking in all summer has to offer," said Kevin Miller, vice president of marketing at Old Orchard. "The challenge is that a good frozen beverage is a complex ordeal when made from scratch, and many of the blend-and-serve varieties on the market today require inconvenient thaw times. The Old Orchard line is made with real juice, and it comes in a microwavable plastic can that cuts prep time in half so it's the perfect combination of taste, convenience and affordability."