Jack Daniel's Tennessee Honey announces a partnership with Completely Fresh Foods on a selection of ready-to-eat barbeque meat entrees. This partnership is an extension of the 2009 collaboration between the two companies for the Jack Daniel's Old No. 7 brand.
The initial roll-out of ready-to-eat offerings features a variety of honey barbeque options including pulled pork and chicken, beef brisket, ribs and both chicken and beef strips. These items are currently available in select stores with additional options to follow. All varieties are prepared with the special flavoring of Jack Daniel's Tennessee Honey whiskey.
"Given the success of the traditional Jack Daniel's offerings, and the growing interest of Jack Daniel's Tennessee Honey as a cooking ingredient, this expansion makes perfect sense," said Casey Nelson, Brand Director of Jack Daniel's Tennessee Honey. "There's always been a known connection between whiskey and barbeque, and Jack Daniel's Tennessee Honey brings in flavors of maple, brown sugar, honey and pecan making it an ideal complement. This collaboration offers convenient and great tasting entrees for barbeque lovers."
Just in time for football season and holiday entertaining, these new offerings will add quick and easy options to any menu. Jack Daniel's Tennessee Honey ready-to-eat meat entrees are currently available at Walmart stores across the country, with plans to roll-out additional retail locations next year.
"We're just getting started," said Josh Solovy, President of Completely Fresh Foods, regarding the collaboration with premium crafted meats and Jack Daniel's. "The essence of Jack Daniel's Tennessee Honey brings a delicious combination of sweet and savory flavors together in every bite."