Perfetti Van Melle Selects Buxton for Marketing VP Post
Sylvia Buxton brings more than 25 years of experience to confectioner’s marketing team
"Sylvia's collaborative leadership style, innovative strategic thinking, and understanding of the unique nuances of fast-moving, confectioner marketing will be valuable as our brands continue to grow in North America," states Mehmet Yuksek, President and CEO of Perfetti Van Melle, North America. "Since Sylvia's global marketing experience spans several fast moving consumer good categories, she will be able to share insights with our team that will further enhance our relationships with our consumers."
Talent strategy and executive search firm Centennial conducted Perfetti Van Melle's search for the position. "Sylvia's passion for the industry, her accomplishments within it, and her reputation for building team synergy aligns well with the chemistry of Perfetti's executive team, making her the right fit for the role," states Mike Sipple Jr., Centennial President. "Sylvia's experience-fueled energy and enthusiasm for innovation will not only enhance Perfetti's corporate culture, but their industry momentum as well."