Nauti Seltzer Hard Soda
Wachusett Brewing Company launches healthier alternative in hard soda segment
Wachusett Brewing Company is undertaking an ambitious project, the national launch of a Nauti Seltzer. Nauti Seltzer is a 110 calorie, 5% ABV, healthy alternative in the hard soda category and will be available in 4 flavors; Raspberry, Grapefruit, Lemon Lime, and Cranberry.
"We believe WBC may be the first craft brewery in the country to research and develop a clear malt base formula and create its own line of ready-to-drink beverages," said Ned LaFortune, Co-Founder and President of Wachusett and Founder of the newly formed Craft Cocktail Company, the parent company of Nauti Seltzer. "We have produced over 45 craft beers in 21 years. The clear malt base creation process turned out to be the most intense and technically challenging brewing project we have ever undertaken. We knew that if we could formulate a great tasting, high-quality clear malt, we then could create an unlimited variety of ready-to-drink beverages," LaFortune continued. "We now have set the stage to be able to have a 4 million annual case production capacity for Nauti Seltzer."
Craft Cocktail Company is the latest revelation in the craft brewing industry and could potentially set the table for more innovations in the future. "I have long been looking to create alcoholic beverages that are appealing to people with a fun, active lifestyle. Nauti Seltzer is our first expression in being able to deliver that objective," shared LaFortune.