The Specialty Food Association board of directors appointed Bill Lynch as the president of the organization. Initially appointed interim president in May 2020, Lynch has been with the SFA for more than 20 years.
 
"Since assuming the role of interim president, Bill's leadership under the pandemic has been steadfast and creative, launching endeavors such as Specialty Food Live!, and virtual tasting events, all of which provide essential opportunities to our membership during these challenging times," said Charlie Apt, SFA board chair.
 
Having previously served as vice president of engagement & experience, Lynch has vast experience in operations and is a recognized leader in the specialty food and trade show industries.
 
"I am honored to be appointed President of the Specialty Food Association, and will continue dedicating myself to the Association, and our members, who are an essential part of our dynamic $158.4 billion specialty food industry," said Lynch.

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