Buddha Brands™, maker of better-for-you, plant-powered food and beverages, unveiled two on-trend flavors of its Hungry Buddha® Keto Bars line: Lemon Blueberry and Mint Chip. Focused on creating a brand that reflects a conscious effort to live better, eat better and do better, the co-founders are building on the successful launch of Hungry Buddha® Keto Bars to offer consumers variety – including its first fruit-flavored bar. Powered by clean ingredients, the new bars join the existing lineup of flavors: Triple Chocolate, Coconut Cocoa, Espresso Brownie, and Chocolate Chip.
The plant-based food sector is on an upward trajectory. Plant-based food retail sales grew 27% to reach a value of $7 billion in 2020, according to SPINS data released by the Good Food Institute and the Plant Based Foods Association (PBFA). Additionally, there are approximately 32 million Americans that suffer from food allergies, according to Food Allergy Research and Education. Hungry Buddha® Keto Bars satisfy both needs as they are free from animal products, peanuts, soy, dairy, and gluten, making them an allergy-friendly snack the whole family will enjoy.
A category disruptor, Hungry Buddha® Keto Bars are the first keto-friendly bars on the market made without sugar alcohols, palm oils, dairy, or soy. Using only clean and purposeful ingredients, Hungry Buddha® Keto Bars are made with MCT oil and sunflower seed as a source of healthy fats, pea protein for plant-powered fuel, and monk fruit for a touch of sweetness without the sugar spike.
Hungry Buddha® Keto Bars satisfy the need for a clean-ingredient and nutritious snack whether you’re on-the-go, at the gym, or simply whenever hunger strikes. A portion of every sale supports 1% for the Planet, making Hungry Buddha® Keto Bars not only a conscious choice for the body, but also for the environment.
The new Hungry Buddha® Keto Bars can be purchased at Sprouts Farmers Market locations nationwide, Central Market, as well as online via the brand’s website and Amazon, with additional retailers to follow. Available in 1.4oz (40g) single bars and (12 x 1.4oz) multi-packs with an SRP of $2.49 per bar.