Fuchs North America introduces the Standout Seasonings Collection, a limited-edition line of seasoning blends that appeal to consumer desires for highly sought-after flavor profiles and ingredients. Our new collection offers a selection of seasonings that combine to create a fusion of craveable flavors that can be applied to food products including fried chicken sandwiches and much more.

The seasonings in our new collection are sure to drive consumers’ interest by adding the perfect amount of complex heat to a wide range of menu items. Our chef and R&D team have meticulously crafted a creative combination of seasonings that could be used for proteins, sides, dressings, sauces and beyond. We used a crispy, spicy chicken sandwich to showcase this collection, but the possibilities don’t stop there; these seasonings will take any food product to the next level.

Standout Seasonings: A Chicken Sandwich Showcase
Fuchs’ new Standout Seasonings Collection includes the following three seasoning blends: Southwest Style Chicken Marinade, Southwest Chicken Batter and Southwest Ranch Spread

“We wanted to create three seasonings that could be blended, or used individually, to enhance flavor and provide that sought-after heat that consumers are craving,” says Shannon Cushen, Fuchs’ director of marketing. “Since 2019, we have been watching the competition in the foodservice industry heat up, thanks in part to the ‘fried chicken sandwich wars.’ Foodservice establishments have been battling it out to create a craveable chicken sandwich that stands out above the rest, and most recently, to create the best spicy chicken sandwich. We decided it was time to jump in and create three complimentary seasonings that can be used to do just that.”

Cushen adds, “These seasonings embrace some of the top growing flavors that we are seeing on menus right now. Through our new collection, foodservice establishments and brands have the opportunity to launch products that are sure to impress.”

Fuchs helps food companies make sense of the trends and tap into where the culinary energy is strongest. In this spirit, each of the blends that make up Fuchs’ Standout Seasonings Collection feature flavorful and innovative seasonings that were carefully developed by our industry experts and corporate chef.

New Takes on Southwest Flavors
The spices featured in our Southwest Style Chicken Marinade Seasoning combine to infuse chicken with an incredible flavor and a craveable heat that are sure to impress the masses. Although this blend was designed specifically for a fried chicken base, this flavor profile would be just as impressive on many other proteins, including fried seafood, pork, and more.

The key to this perfectly flavorful batter is to let the Southwest Chicken Batter Seasoning bloom before coating it onto the marinated chicken. What makes this batter seasoning stand out? It delivers a delectable, spicy flavor and crispy coating that adds even more mouthwatering flavor to the sandwich.

Fuchs’ Southwest Ranch Spread Seasoning adds an additional hint of heat that completes the perfect chicken sandwich. This spread is the perfect finishing touch for any sandwich and brings together creamy notes and those sought-after spicy flavors consumers are craving.

Custom Solutions, Too
Fuchs North America’s experts in consumer taste preferences translate food trends into irresistibly craveable products with offerings like the Standout Seasonings Collection. Michael Loehfelm, Vice President of Sales and Technical Services, notes that these special collections represent just one way to partner with food manufacturers.

As Loehfelm explains, through in-depth trend analysis, Fuchs listens to consumers’ desires and helps elevate favorite foods, flavors, and brands with distinctive, trend-driven seasonings.

“With Fuchs, you can expect results-oriented support that’s focused, flexible and responsive. We innovate for you – from our marketing insights to R&D expertise, we support you through all stages of the product development cycle,” he says. “Our regulatory and quality experts are on-hand to ensure that the end result meets your desired specifications.”

Fuchs’ development process is the perfect blend of science and art. In a competitive food market, brands need to offer something unique, but also get it to market quickly and reliably. Fuchs North America’s cutting-edge seasoning solutions, quick response times, deep expertise and customer-centric process allow for a customized approach to turning fresh ideas into consumer-favorite products.

About Fuchs North America
With over 75 years of experience, Fuchs North America is a leading supplier of value-added seasonings, spices and flavor solutions to the food manufacturing and foodservice industries.  With a heritage that extends back several decades, the company specializes in the development of full flavor systems, custom flavor profiles and seasoning products – including supporting some of the world’s largest and best-recognized food brands.

Since 1990, we’ve been part of the worldwide Fuchs Gruppe, the world’s largest privately-held seasoning and spice company. Our worldwide capabilities support local as well as global resourcing, giving you maximum flexibility. Operations on four continents carry out our mission to bring the joy of food to life for consumers around the world.