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Product of the DayProductsBakeryBreakfast, Cereals & Bars

Pop-Tarts Frosted Chocolatey Chip Pancake

Pop-Tarts® embraces diner classics with latest flavor innovation

PopTarts_ChocPancake_780.jpg
September 25, 2023

Pop-Tarts® unveiled its newest flavor innovation, Frosted Chocolatey Chip Pancake. For enjoying morning, noon or night, this flavor packages up all the best parts of chocolate chip pancakes in an easy-to-eat toaster pastry – no syrup or utensils required.

Offering consumers a moment of snacking indulgence, each bite of Pop-Tarts Frosted Chocolatey Chip Pancake delivers that classic taste of a fresh off-the-griddle pancake stack. Featuring actual chocolate chips in the filling, for a burst of melty chocolate chip flavor, the flaky and buttery toaster pastry is then topped with sweet maple flavored icing and sprinkled with chocolate chip flakes.

In July, the brand also announced that Pop-Tarts Frosted Strawberry Milkshake is officially coming back to shelves. First debuted in the 2000s, this sweet and creamy strawberry flavor offers the taste of a strawberry milkshake in a portable pastry.

Find Frosted Chocolatey Chip Pancake and Frosted Strawberry Milkshake Pop-Tarts at Walmart this month in 16-count boxes for an SRP of $4.86. Both flavors will also roll out to retailers nationwide in December.

www.poptarts.com

KEYWORDS: chocolate convenience foods pancakes

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