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Cannabis

Cheech & Chong Bring Cannabis Products Back to California

Product lineup includes gummies, vapes in two targeted experiences.

Cheech and Chong CA
August 27, 2024

Cheech & Chong are bringing cannabis products back to California – the place where they became cannabis cultural icons. 

In partnership with SuLo Distro, this homecoming is marked by the launch of the Legends line, a product series that invites consumers to choose whether they get "Cheeched" for vibrancy or "Chonged" for relaxation.

"California is our home, where it all began, and it just feels right to have our brand here," said Cheech Marin, co-founder of Cheech and Chong's Cannabis Company. "We wanted to come back with something special for the community here – something that truly celebrates the history and spirit we remember when we think about the old days."

The Legends line includes gummies and vape products. Whether it's feeling "Cheeched" with the lively, sativa-leaning effects offering a more vibrant and active experience, or getting "Chonged" with an indica-inspired blend for relaxation and calm, the Legends line offers California adult-use and medical consumers a customized approach to their cannabis journey.

"Bringing the brand back to California with SuLo Distro isn't just a launch – it's a homecoming,” said Tommy Chong, co-founder of Cheech and Chong’s Cannabis Company. “We're rolling out products that capture our love for this plant and this community. Whether you want to be Cheeched or Chonged, we've got just the thing for you."

Each 'Cheeched' and 'Chonged' gummy contains 10 mg THC, crafted to deliver precision dosing and consistent effects tailored to either a vibrant or relaxing experience. The 'Cheeched' gummies come in a Blood Orange flavor, enhancing the more energetic and stimulating effects of added CBC and CBG, while the 'Chonged' gummies offer a soothing Watermelon flavor with added effects of CBD and CBN, perfect for unwinding and relaxation.

The Legends Line extends beyond gummies to include 1 g disposable vapes, which come in 'Cheeched' and 'Chonged' experiences. 'Cheeched' vapes mix CBC, CBG and distillate to promote a more energetic effect, while 'Chonged' vapes blend CBN, CBD and THC distillate for soothing relaxation. Each of the vapes comes with their own cannabis-derived terpene infusion, specific to the ‘Cheeched' and ‘Chonged' experiences.

"Partnering with Cheech & Chong to bring their brand back to California is an honor,” said Shreyas Balakrishnan, CEO of SuLo Distro. “Their legacy paved the way for our industry, and together, we're setting new standards in cannabis innovation and experience."

Brandon Harshbarger, President of Cheech & Chong's Cannabis Co., adds: "Launching our Legends line in California, the brand's home state, was a natural choice, but it's just one part of the broad range of Cheech & Chong products now available to Californians. Our mission is to deliver not only legendary experiences but also unparalleled quality and variety across our entire product catalog.”

KEYWORDS: California celebrity brands/partnerships Gummies

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