Hormel Foods Announces Retail Leadership Elevations
Scott Weisenbeck, Joe O'Connor to take on new executive retail roles
Scott Weisenbeck, vice president of marketing, and Joe O'Connor, vice president of emerging brands, Hormel Foods
PHOTO COURTESY OF: Hormel Foods
Scott Weisenbeck has been promoted to vice president of marketing – retail. Weisenbeck has been instrumental in driving growth and innovation in the bacon category and will take on an expanded role, bringing his expertise to a broader portfolio of brands.
Joe O'Connor has been promoted to vice president of emerging brands – retail. O'Connor's deep understanding of the premium consumer base, growth mindset and strong results make him well-suited to continue leading our emerging brands business, including Applegate and Justin's.
"These advancements recognize Scott and Joe's leadership, ability to deliver results and positions them to have greater impact as we continue to grow our retail business," said Jim Snee, president and chief executive officer at Hormel Foods. "I congratulate Scott and Joe on their new and important leadership roles."
"Scott and Joe's leadership comes at an important time as we continue to strengthen our brands and drive growth," said John Ghingo, executive vice president of retail at Hormel Foods. "I am excited for them to bring their strategic insights and expertise to these roles, further positioning our brands and our businesses for the future."
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