The USDA’s new Strengthening Organic Enforcement (SOE) rule marks the most sweeping update to organic regulations in over two decades—and it’s changing how organic products are certified, traced, and verified across the supply chain. Designed to reduce fraud and protect the integrity of the USDA Organic label, the rule expands who must be certified, tightens documentation requirements and increases oversight of imported organic ingredients. For product developers, that means closer collaboration with suppliers, more robust recordkeeping, and new compliance checkpoints when sourcing and labeling organic ingredients.