Hormel Foods Strengthens Retail Leadership with Two Key Marketing Appointments
Paul Peil promoted to vp of marketing for fresh and ready meats; Christie Crouch joins as vp of marketing for snacking and entertaining
IMAGE COURTESY OF: Hormel Foods
Hormel Foods Corporation, a Fortune 500 global branded food company, announced two leadership appointments in its retail business segment. Paul Peil, a 35-year veteran with the company, has been promoted to the role of vice president of marketing for fresh and ready meats. Christie Crouch, a seasoned marketing executive with a strong track record in the food industry, joins the company as vice president of marketing for snacking and entertaining.
In his new role, Peil will oversee fresh pork, Jennie-O, Hormel Cure 81 brand, and the deli category for retail customers.
Crouch will lead all brand-building initiatives for the company’s portfolio of snacking and entertaining brands including Planters, Corn Nuts, Hormel pepperoni and Hormel Gatherings.
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