Cann Introduces Beverages Without THC
The 0MG line feature two Cann signature flavors: Blood Orange Cardamom and Lemon Lavender.
Cann is expanding its portfolio with the launch of 0MG (pronounced OMG) — the brand’s first zero-THC line, made with magnesium, electrolytes, L-theanine and passion flower.
Debuting in signature Cann flavor combinations Blood Orange Cardamom and Lemon Lavender, the new line extends Cann’s flavor-first approach into more everyday moments and broadens how consumers can connect with the brand.
The 0MG line is a natural extension of Cann’s low-dose ethos, while maintaining its product standards, elevated taste profile and unwinding effects.
“Debuting a zero-THC beverage, and taking a successful play out of alcohol’s book, gives us the opportunity to reach more consumers where they’re already shopping, expands our retail distribution and grows our awareness to new heights,” says Jake Bullock, CEO and co-founder of Cann. “This extension allows us to create something that remains true to the way people want to drink now — with or without THC.”
The strategic launch creates a new path for Cann’s continued expansion, including the ability to reach consumers nationwide while supporting broader retail availability. The 0MG collection is available online now, with in-store availability rolling out in August.
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