OIKOS is expanding its ready-to-drink protein shake portfolio with the introduction of Strawberry and Mocha Latte varieties. The new flavors reflect growing consumer interest in fruit-forward protein beverages and coffee-inspired formats, while providing 30g of complete protein, prebiotic fiber and no artificial sweeteners or flavors.
KA-EX introduced Creatine EAA+ Booster, a ready-to-drink functional beverage designed to overcome creatine stability challenges in RTD formulations. Featuring a patented push-cap system and a blend of creatine, amino acids, caffeine and electrolytes, the launch highlights ongoing innovation in performance-focused beverage delivery systems.
Pure Leaf expanded into the functional beverage space with the launch of Pure Leaf Mental Focus, a line of sparkling iced teas formulated with naturally occurring caffeine from black tea and added L-theanine. Available in Peach and Raspberry flavors, the zero-sugar beverages reflect growing interest in products targeting focus, cognitive wellness and everyday performance support.
PHX is expanding its functional beverage lineup with a new Pineapple flavor combining hydration, energy and zero sugar in a low-calorie format. The launch taps into rising demand for tropical, escapist flavors paired with clean energy sources like green tea caffeine.
FLRT enters the energy drink category with a zero-sugar formulation featuring 200mg of caffeine and added vitamins and minerals. The product reflects continued demand for functional beverages that support energy, focus and wellness benefits.
The brand adds two functional beverages to its growing RTD portfolio. The launches reflect rising demand for multifunctional drinks beyond traditional energy and hydration.
Mojo Energy Pouches introduced a Sour Apple variety, expanding its zero-sugar, pouch-based caffeine lineup with a green tea-derived formulation. The format’s portability and mix-and-match flavor potential highlight evolving opportunities for product developers exploring alternative caffeine delivery systems beyond traditional beverages.
Death Wish Coffee Co. launched a Caramel Cold Brew Latte, adding a high-caffeine, clean-label option to its RTD lineup. The move highlights continued demand for indulgent yet better-for-you coffee flavors, offering developers insight into balancing taste, function and ingredient transparency.
Javvy Coffee is expanding its protein lineup with Clear Protein Refreshers, combining protein, caffeine and electrolytes in a lighter format. The new offering delivers functional benefits without artificial ingredients or added sugar
Talking Rain Beverage Co. expanded its Sparkling Ice Caffeine portfolio with a Soda Shoppe collection featuring Orange Cream, Root Beer and Cherry Cola flavors. The zero-sugar drinks deliver 70mg of caffeine with vitamins and antioxidants, offering a modern, better-for-you take on nostalgic soda fountain classics