After water, tea is the most popular beverage in the entire world. Several countries have especially strong relationships with tea, resulting in a “tea culture.”
With the 2011 World Tea Expo in full swing June 24-26, George Jage, founder and president of World Tea Media, granted Prepared Foods an interview about tea’s growth and how the food and beverage industry can take advantage of this sector. He shared insights on the latest tea trends, noteworthy business challenges with tea and developments in bottled and canned teas. In addition, Jage and his company are gearing up for the launch of World Tea East, September 9-10 at the Pennsylvania Convention Center in Pennsylvania.
Benefits of drinking tea are plenty. The detox quality of tea is well known, but recently researchers have discovered that the beverage can also help prevent cancer.