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Home » Authors » Lea Ben-Akiva
Lea Ben-Akiva

Lea Ben-Akiva

Lea Ben-Akiva, EVP of Growth and Innovation at AMC Global, is passionate about bringing the best research solutions to help clients launch new brands, new products, and grow their portfolio. With more than 20 years of market research industry experience, Lea has worked at a variety of small and large research companies across myriad roles, bringing a deep understanding of what works to her position with AMC Global. Photo courtesy of: Ben-Akiva

EVP of Growth and Innovation, AMC Global
Articles

ARTICLES

Givaudan SA colored chips

Rush to Shift to Natural Colors is Accelerating

Understanding the impact of new food dye policies and how market research can help businesses navigate the transition is crucial for staying competitive.
Lea Ben-Akiva, EVP of Growth and Innovation at AMC Global
Lea Ben-Akiva
July 3, 2025

New regulations on food dyes and how the food and beverage industry can adapt with market research.


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Blue Bottle with Granola

GLP-1 Medications Drive Shifts in Food & Beverage Market

Users of GLP-1-mediating drugs are changing their eating behaviors and food choices
Lea Ben-Akiva, EVP of Growth and Innovation at AMC Global
Lea Ben-Akiva
April 17, 2025

Recent consumer research by product development group AMC Global and OpinionRoute, LLC reveals the evolving preferences of this rapidly growing group of medication users and how this presents both challenges and opportunities for food and beverage brands.


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