Assess your current management skills and learn techniques to become a more effective sales manager at this two-day seminar. Using interactive lectures and real-world case studies in a collaborative learning environment, you'll be inspired to develop and implement people-empowering strategies in your organization to achieve a competitive advantage.
Key Benefits
At this seminar, you will:
- Challenge your basic assumptions and beliefs about leadership
- Discover techniques for understanding and managing the culture of your organization
- Discuss important talent management topics, such as recruitment, development, retention and managing the Millennial generation
- Learn and practice techniques for coaching when limited time is available
Program Content
The sales manager as a leader
- Characteristics and skills of effective leaders
- Contemporary versus traditional view of leadership
- Managing processes more than people
Managing the sales culture
- Understanding your organization's culture
- Building enculturation strategies
- Creating and merging cultures
Sales force talent management
- Recruiting the best salespeople
- Developing and retaining talent
- Managing a multi-generational sales team
Coaching practices
- Coaching for moments when there's not much time
- Lessons from experienced coaches in sports
Who should attend?
Current and future sales managers who want to maximize their effectiveness and develop personally as both leaders and individuals. Participants are typically responsible for the following:
- Managing teams of sales professionals or technical people who support them
- Evaluating compensation and reward systems for sales positions
- Leading customer contact teams
- Measuring performance of sales professionals