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High Brew Coffee®, an Austin-based maker of natural canned cold brew coffee, expanded its ready-to-drink line in the nitrogenated (nitro) cold brew category with the launch of its Sweet Cream Nitro Cold Brew variety.
Every year, Natural Products Expo West is one of the industry’s top exhibitions for discovering new products and analyzing trends. Although year’s spring event in Anaheim, Calif., was canceled, beverage products developer Imbibe has identified five headline-making trends and tastes.
Beyond wanting to know how beverages are prepared, consumers are inquiring about the health benefits of the individual ingredients, how those ingredients were sourced, and if the people who sourced them were treated and compensated fairly.
In addition to bringing handcrafted vanilla flavor to Cold Brew coffee, Starbucks will also debut a handcrafted Starbucks Doubleshot® on Ice espresso beverage and introduce Nitro Cold Brew in select cities.