The immune support and cognitive benefits from chewing Life's Gum® may help people with mild anxiety and frustrating "brain fog."

Whole Foods is now the second major retailer to sell the functional gum and mints following CVS Pharmacy, and the distribution deal will help bring clean, sugar-free, gluten-free, on-the-go energy and clarity to more people than ever.  

Tauriga Sciences has developed two additional Tauri-Gum flavors to complement its existing Mint flavor: Blood Orange and Pomegranate.

“Gum marketers are developing fun and flavorful products and are innovating with non-caloric sweeteners, as well as stressing the potential benefits of dental and nutrition-bearing gums,” says David Sprinkle, research director for Packaged Facts.

The launch of ORBIT Freeze Mint marks the brand's newest product innovation since introducing ORBIT White in 2016.

Made with edible glitter, Ice Breakers ICE CUBES Glitter Gum Summer Snow Cone is bursting onto the scene with an icy, cherry snow cone flavor, adding shimmer to summer. Each cube is covered with a dusting of edible glitter to maximize its summer look.

Eighty-three percent of consumers are looking for gum with long lasting flavor and now with Juicy Drop Gum they can determine their gum's flavor intensity and then extend their flavor by choosing the amount of sour gel they apply to each piece.

New Wrigley products to become available in December and through 2017.

Already a retail success in Europe, the product is now making its debut to retailers across the US.