At the center of it all: seeking. But today’s seeking goes far beyond physical health. Consumers are increasingly looking to food and beverages for emotional balance, comfort, self-care and connection — while also redefining value through a benefits-driven lens after years of inflation.
Appetizers are an easy cut for consumers to make, unless they possess great, craveable flavor. Global flavors, street foods common in other countries, Asian flavors, small portions and offering what consumers consider a good value are driving the segment.
French cuisine has long been considered by many to be the gold standard for culinary excellence. Now, the economy has French consumers looking for affordable quality.
