Manufacturers throughout the world have been extremely progressive in developing new yogurt formats, flavors and benefits that appeal to today’s consumers. General Mills has taken the Go-Gurt concept and extended it further with the launch of Fizzix. This product mixes the nutrition of regular yogurt with a blast of carbonation that provides a fizzy effect for consumers. It still comes in Go-Gurt’s signature tube and is available in Triple Berry Fusion/Fruit Punch Charge, Blue Raspberry Rage/Strawberry Watermelon Rush and Wild Cherry Zing/Strawberry Lemonade varieties.