Everything Old...

April 8, 2011

Jelly Belly is no stranger to fusing flavors. The confectionery giant has jelly beans in the flavors of popular alcoholic beverages (its Cocktail Classics line includes Mojito and Pomegranate Cosmo), jelly beans with sour fruits and Bertie Bott’s Every Flavor Beans, centered around the sweet treats (and sometimes tricks) from theHarry Potter universe.

Now, it appears the company is drawing inspiration from itself. In 2003, the company launched JBz: chocolate candies covered with Jelly Belly-flavored shells. Fast forward eight years, and the company is now launching Chocolate Dips: jelly beans (Very Cherry, Raspberry, Strawberry, Coconut and Orange flavors) drenched in dark chocolate. pf

Everything Old...

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