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Product of the DayBeveragesFruits, Vegetables & Nuts

Maid to Go

Minute Maid Juices To Go welcomes two new thirst-quenching flavors to its product line.

January 6, 2014
Minute Maid Blends in body

January 6/Atlanta -- Minute Maid Juices To Go welcomes two new thirst-quenching flavors to its product line, Minute Maid Tropical Blend and Minute Maid Berry Blend. The new blends are the first Minute Maid Juices To Go products to contain vegetable juice, providing a blended fruit and veggie taste on the go. Minute Maid Tropical Blend and Minute Maid Berry Blend are available in 15.2 fl. oz. single-serve bottles.

Minute Maid Tropical Blend and Minute Maid Berry Blend Beverages contain a variety of fruit and vegetable juices. Minute Maid Tropical Blend is made with carrot, pear, mango, and pineapple juices. Minute Maid Berry Blend contains pear, grape, purple carrot, pumpkin, beet, blueberry, raspberry, and strawberry juices. Minute Maid Tropical Blend contains 100% of vitamins A and C. And Minute Maid Berry Blend contains 100% of vitamin C.

“Our goal is to keep our fans refreshed with great taste and good nutrition and we are excited to offer them more options from our Minute Maid Juices To Go product line,” said Charles Torrey, vice president of Minute Maid Marketing. “Minute Maid Tropical Blend and Minute Maid Berry Blend are full of flavor and sure to provide active individuals with delicious refreshment on the go.”

The extension of the Minute Maid Juices To Go product line will be supported with an integrated marketing campaign that includes point of sale, direct consumer engagement initiatives and advertising. Minute Maid Tropical Blend, Minute Maid Berry Blend and other Minute Maid Juices To Go varieties, including Minute Maid Orange Juice and Minute Maid Apple Juice, are available nationwide in convenience stores and anywhere single-serve juice is sold at a suggested retail price of $1.79-$1.99.

KEYWORDS: blends juice vegetables

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