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Breaking News

Atlantic Natural Foods Acquires Kellogg Lines

Kellogg lines include Loma Linda/Worthington Foods and Kaffree Roma

October 13, 2014

Atlantic Natural Foods, LLC (ANF) announced the acquisition of the Loma Linda™ brand of canned shelf stable alternative meat analog products. ANF will also license the Worthington Foods brand and will transition these products to the Loma Linda brand in the near future. 

AtlNatFoods_2_225

Previously, these two brands were marketed solely by Kellogg Company. Atlantic Natural Foods has been the sole producer of these products since 2008. In addition, ANF also purchased Kellogg Company’s Kaffree Roma™ alternative coffee beverage unit.

“The Loma Linda brand is iconic and we are pleased to be a part of their long tradition of providing innovative vegetarian and vegan products. We believe that the demand for healthy alternative protein products will grow as more consumers incorporate non-meat choices as part of a healthy diet.”

Kelly Krause, CEO of Atlantic Natural Foods, stated, “Transferring the business allows ANF to increase focus on development of shelf stable alternative meat analog products that provide value to consumers.” She continued, “The Loma Linda brand is iconic and we are pleased to be a part of their long tradition of providing innovative vegetarian and vegan products. We believe that the demand for healthy alternative protein products will grow as more consumers incorporate non-meat choices as part of a healthy diet.”

Wendy Davidson, President of Kellogg Company U.S. Specialty Channels, stated, “We are pleased this transaction with our long time partner, Atlantic Natural Foods, ensures brand authenticity and continued commitment to providing great foods. It also allows us to increase our focus on our core Kellogg Specialty Channels business.”

KEYWORDS: food and beverage industry Kellogg's

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