The J.M. Smucker Company blended creamy peanut butter and chewy granola to create its NEW Jif™ Peanut Butter Granola Bars. The brand's first granola bar is available in three varieties: Creamy Peanut Butter, Crunchy Peanut Butter and Peanut Butter Chocolate Flavored. Jif Bars aren on-the-go snack and contain at least 7 grams of protein per serving in each bar.

The NEW Jif Bars are available in stores with a suggested retail price of $0.99 per individual bar and $3.49 for a 5-pack.