Wholesome! Introduces Organic Frosting Line
New products include a line of Organic and Non-GMO Frostings, as well as a new Organic Raw Unfiltered Honey and an Organic Lite Pancake Syrup
Wholesome!, a supplier of Fair Trade, Organic and Non-GMO sugars, syrups, stevia, molasses and honey introduced recently new products, line extensions and sustainable packaging advances. New products include a line of Organic and Non-GMO Frostings, as well as a new Organic Raw Unfiltered Honey and an Organic Lite Pancake Syrup, which is a lower calorie version of their original syrup. The company presents a new innovative and recyclable Green Bottle design for its Organic Blue Agaves.
Wholesome! also debuted its newest items from the company TruSweets. In December, the company announced it had acquired the leading organic candy company located in Wheeling, IL. Between its two brands, Surf Sweets® and TruJoy Sweets™, the company offers a variety of organic gummy candies, jelly beans, and flavored chews.
Organic Frostings Line
Bringing more sweet offerings to the baking aisle, Wholesome! has developed a new line of Organic Frostings available in Chocolate, Vanilla and Strawberry flavors. Making its official debut at Expo West, the frostings trio features a clean ingredient statement free of artificial preservatives and flavors and is Non-GMO Project Verified.
"We wanted to make the baking experience easier," said Sarah Miller, director of marketing at Wholesome!. "With such busy schedules, home baking can take more time than some families have. These frostings will be a treasured timesaver for moms who want to serve their families something clean and delicious, but who are on a time crunch."
Organic Raw Unfiltered Honey
Wholesome! will be showcasing the fourth addition to its organic honey line, a 16-ounce squeezable bottle of Organic Raw Unfiltered Honey. Sustainably harvested from protected organic hives in Mexico and Brazil, this honey and its bees are never exposed to antibiotics or pesticides. It's strained to remove any natural hive debris and is only heated to 120°F, retaining its natural pollen and propolis. It is a great complement to hot tea, smoothies, yogurts, warm breads and hard cheeses. The honey is Non-GMO Project Verified, Fair Trade Certified, Kosher and Gluten-Free. It will begin appearing on shelves in Spring 2016.
Organic Lite Pancake Syrup
Building off the popularity of Wholesome! Organic Pancake Syrup, the company has made a lighter version with only half the calories per serving of the original. Wholesome! Organic Lite Pancake Syrup maintains that sweet flavor, but avoids using high fructose corn syrup, artificial preservatives, colors and flavors. Sold in a 20 fluid ounce bottle, the syrup is a great accompaniment to pancakes, waffles, French toast and oatmeal. Appearing on shelves in Summer 2016, it is USDA Organic Certified, Non-GMO Project Verified, Gluten Free, Vegan and Kosher.
Recyclable Green Bottle Line
Wholesome! cares about the planet and is always striving towards innovative and sustainable packaging solutions. Its latest development is to transition its seven-bottle Organic Blue Agave and Organic Raw Blue Agave line into recyclable Green Bottles. Made from 30% plant-based resin, these eco-friendly bottles are BPA free and recyclable #1 PET. "We all need to make strides towards preserving our planet," said Miller. "By introducing plant-based packaging into our company supply, we feel even better about the products we are making." The Organic Blue Agave green bottles are available in 11.75-, 23.5- and 44-ounce varieties and will flow through store shelves in Summer 2016.