MegaMex Foods, the Austin, Minn.-based maker of the Wholly Guacamole brand launched Wholly Simply Avocado dips and spreads, a new line of pure, wholesome avocado dips and spreads.

Each variety is made with only simple ingredients combined with real, hand-scooped Hass avocados.

The line includes:

• Sea Salt – avocado with sea salt
• Garlic Herb – avocado with garlic, parsley, sea salt, and a touch of lime juice

And, coming soon are:

• Roasted Red Pepper – avocado with roasted red bell peppers, sea salt and a touch of lime juice
• Jalapeño Lime – avocado with lime juice, jalapeño peppers and sea salt
• Just Avocado – plain and simple, nothing but avocado

"Because of its great taste and corresponding nutrition benefits, people all across the U.S. want to eat more avocado, but often struggle with the reality of finding a perfectly ripe one," says Diana De Loza, innovation manager at MegaMex Foods. "The Simply Avocado brand offers a simple and convenient solution for enjoying real avocado as a spread, topping or dip. With no need for mashing or preparation, there's no hassle or fuss – just open the package and let the enjoyment begin."

Simply Avocado products are packaged in premium peel-back trays with lids, allowing for easy storage and usage in multiple snacking occasions. The new products are currently available at select Walmart stores nationwide for a suggested retail price of $3.68-4.19.