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Product of the DayDairy

Siggi’s Simple Sides

The new product line brings together whole-milk yogurt and simple, no added sugar add-ins

SiggisSimple_900
August 1, 2018

siggi’s, the maker of Icelandic yogurt with simple ingredients and not a lot of sugar, announced its latest innovation to hit grocery shelves nationwide: siggi’s SIMPLE SIDES™. The brand’s new product line brings together whole-milk yogurt and simple, no added sugar add-ins for a nourishing, wholesome snack with more protein than sugar in every cup. Flavors include vanilla yogurt with dried coconut & cacao nibs, honey yogurt with dried figs & walnuts, vanilla yogurt with almonds & dried cherries and plain yogurt with muesli & currants.
 
After observing the evident uptick in consumers searching for less sugary options and research showing 94% of Americans snack daily, siggi’s set out to create a nutritiously complete snack with the introduction of siggi’s SIMPLE SIDES™. In line with siggi’s commitment to simple ingredients and not a lot of sugar, siggi’s SIMPLE SIDES™ contain the brand’s Icelandic whole-milk skyr complemented by simple, no added sugar add-ins delivering nourishment. The product varieties contain on average 15gof protein and 11g of sugar per 5.3-ounce serving, offering a more positive nutritional profile amidst the traditionally sugar-filled yogurt + mix-ins product segment—which averages 18g of sugar per 5.3-ounce serving.
 
siggi’s SIMPLE SIDES™ are now available in a 5.3-ounce serving size in four flavor combinations for a suggested retail price of $1.99.

www.siggis.com

KEYWORDS: added sugar clean label simple ingredients yogurt

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