Martin Bauer Acquires Majority Stake in Beverage Innovation Company Power Brands
Innovation in plant-based foods and beverages seen as critical boost to long-term growth
The Martin Bauer Group, a global manufacturer and provider of quality teas and botanicals, announced that it has acquired a majority interest in Power Brands. Power Brands is a leading beverage development, formulation, production, and marketing service company based in Los Angeles.
Consistent with the growth strategy pursued over the past three years in North America – the 2018 opening of its first liquid ingredient plant in Bethlehem, Pa., the 2019 acquisition of BI Nutraceuticals (botanical supplier to the dietary supplement industry), the 2020 acquisition of Core Botanica (US grown and processed mint and other crops) – Martin Bauer is now adding critical innovation capabilities to its portfolio.
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