Manufacturers Talk Marketing, Strategy
Food and beverage company executives headline the WMU Food Marketing Conference

Some of the grocery industry’s leading food and beverage company executives will share merchandising, marketing and consumer insight trends at this year’s at The Food Marketing Conference, March 24-25, at the Radisson in Kalamazoo, Mich. The annual event is sponsored by Western Michigan University’s (WMU) Haworth College of Business.
Food and beverage company speakers include as many as 11 representatives from Mondelez International, Danone, Hormel Foods, Kellanova, Dawn Foods, Gallo, Keurig-Dr. Pepper, Niagara Bottling, and WK Kellogg Co.
The two-day event feature more than 36 presenters and is projected to draw more than 1,000 people including executives from retailers, food and beverage processors, sales and distribution brokers and other affiliated industry vendors. WMU is one of the nation’s leading universities with four-year degree business degree in food and consumer packaged goods marketing. As such, its students also are a key part of the FMC event.
Featured processor executive speakers include:
*Carrie Barber, CEO, Dawn Foods
*Gary Seagraves, Region Vice President, Mondelez International
*Bruce Brown, Chief Customer Officer, WK Kellogg Co.
*Doug Vandevelde, Chief Growth Officer, WK Kellogg Co.
*Joey Matos, Senior Director of Sales, Danone
*Clare Galvao, VP-Sales Growth & Capabilities, Kellanova
*Madeline Paciorek, Associate Manager, Category Management, Kellanova
*Shayna Krawczyk, Customer Executive, Hormel Foods
* Deepak Jose, Vice President, Head of Data Sciences and Business Intelligence, Niagara Bottling
* Stephanie Gallo, Chief Marketing Officer, Gallo
* Streten Gajic, SVP-National Grocery, Keurig-Dr. Pepper
The two-day event’s agenda covers as many as six topics including:
• Trends & Generations
• Thought Leadership
• Growth & Innovation
• Brand Building
• The Evolving Consumer
• Tech & Transformation
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