New research suggests Boston's controversial ban on sugar-sweetened beverages has succeeded in limiting kids' consumption of soft drinks and sports beverages -- which some have identified as major contributors to the nation's epidemic of childhood obesity.
Per research from Beverage Marketing Corporation, soda remains the most-consumed beverage in the U.S., with the average consumer enjoying nearly 45 gallons of the fizzy drinks.
Diet soda and other artificially sweetened drinks, previously implicated in the chance of developing diabetes, are not guilty, according to a study by researchers at Harvard University.
Poor soda has gone from being a refreshing drink, associated with images of people empowered to enjoy life, to something we no longer should serve our children.
As manufacturers increasingly revamp their sodas to have healthier images through reduced calories, no additives/preservatives and all-natural claims, there has also been a slight uptick in carbonated soft drink formulations that incorporate herbs and botanicals