Formulation

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Consumers are prioritizing health benefits, ingredients and lower sugar, with many willing to pay more for functional beverages. Digital tools and younger generations are accelerating changes in how drinks are discovered, purchased and consumed.

Industry leaders will discuss advances in plant-based dairy, from protein systems to product development. The March 26 webinar offers insights into trends shaping the category’s future.

Idealyst Innovation unveils a new strategic center to strengthen US agriculture amid shifting global pressures. The initiative brings together industry leaders to drive policy, resilience and long-term competitiveness.

Protein beverage company DON’T QUIT has rebranded as SkyPop following early traction for its protein soda across major retailers. The brand aims to expand the modern soda category by pairing classic soda flavors with 10g of whey protein, zero sugar and 45 calories per can.

Tem Toa debuts four chef-developed Thai entrées, including Pad Thai and green and red curries, starting April 5 at Target. The brand expands Deep Brands’ global frozen portfolio with restaurant-quality meals ready in minutes.

The thin, blend-able oat milk sheets point to growing interest in lightweight, ambient dairy alternatives that lower shipping costs and extend shelf life while maintaining customizable functionality.

DripDrop Hydration is expanding its portfolio with Zero Sugar Plus, a clean-label electrolyte drink mix designed for daily hydration and recovery. The new formula delivers three times the electrolytes of leading sports drinks with zero sugar and no artificial sweeteners.

Impossible Foods announced CEO Peter McGuinness will step down after nearly four years, with leadership transitioning to its three-member executive team. The company says the move comes from a position of strength as it builds momentum in plant-based protein and innovation partnerships.

Plant-based foods have moved far beyond soy and pea, with novel proteins, fats, and processing technologies driving unprecedented gains in flavor, texture, and functionality. As innovation accelerates, formulators now have the tools to create both convincing animal analogs and compelling plant-forward alternatives.

Leveraging its wide-ranging portfolio of ingredients derived from natural sources paired with science-backed health and wellness solutions, ADM will highlight how brands can effectively reformulate to fulfill the needs of consumers today.