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Home » Topics » Better for You » Functional New Products

Functional New Products
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Metavo Metabolic Health Supplement

Made from avocados with the proprietary compound, AvoB, the product provides advanced weight & blood sugar support
June 14, 2023

Metavo activates metabolism at the cellular level, enabling the body to properly metabolize fats, proteins and carbs to help improve insulin sensitivity, glucose tolerance, and energy.


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Zurge Proprietary Coffee Blend

New beverage claims to sharpen memory and increase mental clarity
June 7, 2023

CognatiQ® is derived from coffee fruit and has been clinically shown to increase levels of neuroprotein (BDNF), a key neuroprotein involved in overall brain health and vital to learning, memory, and higher thinking. 


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Tidal Twist Extra Strength 5-hour ENERGY Shot

Limited Edition Extra Strength Shot is the latest in 5-hour ENERGY flavor innovation
June 7, 2023

The Tidal Twist is a tropical tsunami of flavor featuring the proprietary 5-hour ENERGY Extra Strength blend containing B-vitamins, amino acids, nutrients, zero sugar and caffeine.


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Beverage Product Developers Find Inspiration in Functional Formulations

Cutting edge trends include products that feature hydration claims, cannabis ingredients and wellness elixirs
June 2, 2023

"The team at Yerbaé is thrilled to introduce these two delicious flavors to our customers,” said CEO Todd Gibson. “Lemonade is a classic summer favorite, while Yuzu Lime brings a unique, refreshing citrus twist to our line of beverages. We are always looking for ways to innovate and bring new, exciting flavors to our customers."


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VivaStix Instant Energy + Electrolytes Product

New hydration supplement contains zero sugar or artificial sweeteners
May 31, 2023

The  innovative product is set to revolutionize the energy and hydration market by providing a versatile and clean alternative that can be consumed directly or mixed with a beverage.


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Goli Nutrition 3-in-1 Pre+Post+Probiotics Gummy

Each gummy is formulated with a combination of prebiotics, probiotics, and postbiotics
May 24, 2023

Featuring probiotic strain Bacillus Subtilis DE11®, postbiotic Lactobacillus paracasei MCC1849 and the prebiotic XOS (xylooligosaccharides), this dynamic trio works in synergy to provide a multitude of benefits.


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GURU Theanine Fruit Punch

The new energy drink contains theanine, an amino-acid found in green tea
May 24, 2023

When blended with caffeine, theanine creates a synergistic effect that powers up brains and boosts focus and mental performance.


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eon Longevity, Powdered Beverage Supplement

All-natural, herbal, clinically-tested beverage supplement offers health benefits
May 17, 2023

eon is the first FHH product to be fully procured, manufactured, packaged and launched in the US. The beverage supplement has also been professionally certified by the MWA.


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Happi Launches Functional Cannabis-Infused Seltzers Made for Day and Night

The new beverages are made with a blend of cannabinoids and lion's mane and reishi mushrooms
May 10, 2023

Each formula is vegan, gluten-free, and made with simple, all-natural ingredients. In addition to Glow and Nightcap, the brand also features two original flavors: Lemon Elderflower and Raspberry Honeysuckle.


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Tecton Ketone Hydration

The non-carbonated beverage is sugar- and caffeine-free, and contains 10g of exogenous ketones
May 3, 2023

The non-carbonated beverage is sugar- and caffeine-free, and contains 10g of exogenous ketones, which fuel human cells more efficiently than glucose (sugar).


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