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Home » Authors » Claudia O'Donnell

Articles by Claudia O'Donnell

Great Question

Claudia O'Donnell
September 1, 2010
The validity and reliability of information on the web can vary greatly.
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Energy Addiction

William A. Roberts, Jr. Claudia O'Donnell
August 1, 2010
The energy beverage concept is undergoing an overhaul, and the category is seeing new players, formulations and direction. 
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Ingredient Options for Weighty Formulations

Claudia O'Donnell
August 1, 2010

 Many born before 1960 may remember the nation’s interstate highways lined with forests of billboards, interspersed with unsightly businesses and junkyards.  


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Trends and Costs Impacting Hydrocolloid Use

Claudia O'Donnell
June 15, 2010
Hydrocolloids are the "texture workhorses" of a broad range of foods, beverages and nutritional supplements found the world over.
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Editorial Views: Trends from the Frontline

Claudia O'Donnell
May 6, 2010
A visit to the 2010 Natural Products Expo West served as a grand-scale ideation session and a glimpse into consumers' health and wellness interests.
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Editorial Views: A Quick Overview

Claudia O'Donnell
March 1, 2010
Once again, it is the task of this New Products Annual to ferret out whatís hot, whatís not, and what types of products may succeed in the near future.



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Editorial Views: Scientific Curiosity

Claudia O'Donnell
January 1, 2010
The economic troubles have had far-reaching effects, both within and on the peripherary of the industry.
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Article: Spicy-hot Highlights -- November 2009

Claudia O'Donnell
November 1, 2009
Increased understanding of how heat is sensed assists with product development.
Read More

Editorial: Functional Foods' SWOT -- September 2009

Claudia O'Donnell
September 24, 2009
How does a SWOT analysis relate to marketing fuctional foods?
Read More

Article: Editorial: Continuing Trend Education -- July 2009

Claudia O'Donnell
July 1, 2009
Chief editor Claudia O'Donnell weighs in with what was noteworthy at the 2009 IFT Show.
Read More
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