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Home » Authors » Claudia O'Donnell

Articles by Claudia O'Donnell

Article: Editorial: Overview of Overviews -- March 2008

Claudia O'Donnell
March 1, 2008
Editors and a noted industry expert offer their takes on the year's biggest trends. 
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Article: Editorial: Rummaging Through Trends -- January 2008

Claudia O'Donnell
January 9, 2008
Trade shows, industry newsletters and consumer periodicals offer interesting insight on trends.
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Article: Editorial: Spend a Few Bucks -- November 2007

Claudia O'Donnell
November 1, 2007
Editorials provide a platform to voice controversial opinions, but care must be taken. Written words can be misinterpreted, and powerful constituencies offended. However, what I’m about to say is very
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Editorial: Big Feet -- September 2007

Claudia O'Donnell
September 16, 2007
Carbon footprints can be deceptive in the food industry. 
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A PF Exclusive Survey: Energizing Ingredient Trends -- September 2007

Claudia O'Donnell
September 1, 2007
Prepared Foods 2007 R&D Trends Survey: Functional Foods looks at emerging nutritional ingredient trends in health foods, beverages and nutraceuticals with a special focus on energy products and GRAS ingredients.
Read More

Editorial: Hard to Resist -- July 2007

Claudia O'Donnell
July 11, 2007
Consumers want natural, great-tasting, convenient and healthy foods with zero safety risk for little cost. Providing food with all these characteristics is more difficult than achieving all three goals often displayed on posters in R&D labs: “Cheap, Fast, Good…choose two.”
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The Biotics -- June 2007

Claudia O'Donnell
June 6, 2007
As the success of probiotics grows in the North American market, competition increases. The use of prebiotic fibers is also expanding, but research points to how much we still need to learn in order to maximize their use.
Read More

Editorial: Taking Control - May 2007

Claudia O'Donnell
May 2, 2007
Claudia D. O'Donnell Chief Editor pfeditors@bnpmedia.comAs I left for my first Natural Products Expo West over a decade ago, my boss at the time advised me to “keep an open
Read More

Editorial: Praising Trans Fats - March 2007

Claudia O'Donnell
March 7, 2007
As my high school history teacher father once told me, “If you find yourself in the majority, it’s time to consider switching sides.” I am not advocating increased trans fat use (with a possible exception below); however, the trans fat issue has brought an onslaught of press portraying food companies as unresponsive to both consumers and scientific evidence. I find this beyond irritating. Permit me a few “editorial” comments.
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A PF Exclusive: Turning the Tide -- February 2007

Claudia O'Donnell
February 2, 2007
Obesity concerns can be found in virtually all corners of the world, and manufacturers have been hard-pressed to find answers that meet the demands of consumers. This analysis of Prepared Foods’ exclusive survey “R&D Trends: Weight Control Formulations” explores the ingredients, strategies and innovations companies are using to lure obesity-conscious consumers.

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