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Mondelēz International, Inc. announced an agreement to acquire Clif Bar & Company, leading US maker of nutritious energy bars with organic ingredients, for $2.9 billion with additional contingent earnout consideration.
Evo Hemp unveiled a limited-edition Birthday Cake Hemp Bar, a blend of hemp seeds, cashew butter, keto white chocolate, and all natural sprinkles. The bars have 12g of protein, 4g of sugar and 5g of fiber per serving.
Keto Kick is a new Keto coffee energy bar made with only six real, whole ingredients, including 95mg of caffeine from Fair Trade, single-origin Ethiopian coffee beans. This new energy bar has created a cleaner and simpler way to feed the body the whole foods and caffeine that it craves.
This new addition to the Nature Valley lineup is packed with energy-boosting ingredients like creamy nut butter, crunchy nuts and seeds such as almonds, sunflower seeds, pumpkin seeds or peanuts, and chewy cranberries or blueberries.
Convenience and health are two primary factors contributing to the continued growth in the snack and nutrition bar category. The versatility of the bar format has allowed product developers to tailor their new offerings to consumers seeking a snack, a meal, post-workout fuel or a general energy boost.
Here are a few examples of new bar introductions from the first half of 2017.